User Persona

how to create a user persona:

Promoting yourself or a product without a target audience is nearly impossible. Creating a user persona is important for any company. The research involved in creating a user persona is important because you are creating a fictional character that fits the ideal customer or target audience you are trying to reach. It is important to create a user persona because it helps you deeply understand what the consumer is looking for within a company or person. Your persona also helps you describe the individual who uses your product, their patterns, needs, and goals. When creating a user persona it’s important to add many facts about yourself including a bio/header, your roles, goals, journey, motivating factors, inhibiting factors, triggering factors, demographic profile, influencers, and end goals. By creating a user persona this not only helps you understand your target audience but helps you create a better product or outcome for them.

link:

https://careerfoundry.com/en/blog/ux-design/how-to-define-a-user-persona/User Persona Examples: https://venngage.com/blog/user-persona-examples/